I have a stash of cards, note cards and stationery on hand, and still I think I need more. I love card stores, especially independent chains that carry unique cards. Last year when my sister and I were planning a bridal shower for my niece, I spent hours looking for the perfect invitations. Not finding what felt right to me, I eventually decided to make the invitations, which led to delightful hours choosing the paper, the envelopes, the labels, the embellishments, followed by designing and then making the invitations. If I ever make a career change, perhaps I should design and write greeting cards!
For me, sending and receiving cards represents love and caring. It says to the receiver that I care about them and I am thinking of them. There might be a special occasion for sending a card, like Mother's Day or a birthday, or I might send one for no reason at all. But each time I send a card, I hope the person on the other end knows that the card they hold represents a little piece of my heart.
As the person receiving a card, I am absolutely tickled and delighted to get my mail and find a card. I know that some people actually toss their cards after reading them, but not me, no sirree! I keep the cards I get; they are little nuggets of love and caring from my friends and family. I have a treasure trove of cards dating back to my childhood. While I don't look at them often, every so often I go through them and remember the occasion for which they were sent.
For me, it's not just Hallmark cards that mean you care enough to send the very best (but what great branding), it is sending any card, note or letter which conveys to the person receiving it that somewhere in this great big world, there is another person thinking about them and sending loving thoughts their way!
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